Cleanzia Cleaning Solutions
A conversion-led website and operating layer for a Perth cleaning company, connecting service discovery, structured quote intake and an internal lead pipeline.
The challenge
A local service business needs more than a polished landing page. Customers must quickly understand what is covered, trust the team, and submit enough detail for the business to respond without a second round of basic questions.
The system
I designed the public experience and the operational path as one system. Clear service pages, local proof and structured forms feed validated requests into Supabase, notify the operator, and give the team a simple pipeline for moving enquiries from pending to completed.
- 01
Discover
Choose a service and inspect what is included.
- 02
Qualify
Share property, suburb and job requirements.
- 03
Capture
Validate and store the enquiry in Supabase.
- 04
Operate
Notify the team and progress the lead.
Decisions that shaped it
Trust before persuasion
Local language, transparent service detail and real job evidence do the credibility work before the quote form asks for commitment.
One source of truth
A Zod-validated Server Action writes structured enquiries to Supabase and triggers an operator notification from the same accepted payload.
Operations included
The admin pipeline makes the website useful after conversion, with statuses that mirror how a small service team actually follows up.
Delivered
The delivered product connects a premium customer-facing presence to a practical lead workflow: five service paths, validated quote requests, notification email, and an admin pipeline for follow-up.
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